Our Story
From a small idea to Singapore’s largest mall dining discovery platform – join us on our journey of connecting food lovers with exceptional dining experiences.
Our Mission
At BestFoodWhere, we’re on a mission to make mall dining discovery in Singapore effortless and exciting. We believe everyone deserves to find their perfect dining experience without the frustration of outdated information or limited options.
Our platform connects food lovers with comprehensive, accurate, and up-to-date information about Singapore’s vibrant shopping mall restaurants – from casual eateries to fine dining and everything in between.
Our Vision
We envision a Singapore where no great restaurant goes undiscovered. Where dining establishments thrive through increased visibility, and where food lovers can easily find exactly what they’re craving, whenever and wherever they are.
By 2026, we aim to be Southeast Asia’s premier food discovery platform, expanding beyond shopping malls to cover all dining categories while maintaining the local expertise that makes BestFoodWhere special.
Our Journey
2020: The Beginning
Founded by three passionate foodies, BestFoodWhere began as a simple spreadsheet of favorite mall restaurants. Frustrated by outdated and incomplete information on existing platforms, we decided to build something better for Singapore’s food lovers.
3 Shopping Malls
2021: Rapid Growth
Our user-friendly approach struck a chord with Singaporeans. We expanded our team to 10 people, launched our beta website, and began categorizing listings by cuisine, neighborhood, and dining style. Our postal code search feature was introduced, becoming an instant hit.
8 Shopping Malls
2022: Feature Expansion
We perfected our comprehensive mall dining guides, helping shoppers find the best food options in Singapore’s shopping centers. Our team grew to 20 passionate food experts who personally visited and reviewed venues across the island.
12 Shopping Malls
2023: Strategic Partnerships
BestFoodWhere partnered with major restaurants, food delivery services, and tourism boards to expand our offerings. We introduced exclusive deals and promotions, helping diners save while supporting mall restaurants during challenging economic times.
15 Shopping Malls
2024: Singapore’s #1 Mall Dining Platform
Today, BestFoodWhere has grown to become Singapore’s largest and most trusted mall dining discovery platform. With over 10,000 meticulously curated restaurant listings across every cuisine and budget range, we’re proud to be the go-to resource for locals and tourists alike.
19 Shopping Malls
2020: The Beginning
Founded by three passionate foodies to build a better platform for discovering mall restaurants in Singapore.
3 Malls
2021: Rapid Growth
Expanded team to 10 people, launched our beta website, and introduced the postal code search feature.
8 Malls
2022: Feature Expansion
Perfected our mall dining guides and grew our team to 20 food experts reviewing venues islandwide.
12 Malls
2023: Strategic Partnerships
Partnered with major restaurants and introduced exclusive deals and promotions for mall dining.
15 Malls
2024: #1 Mall Dining Platform
Now Singapore’s largest mall dining discovery platform with 10,000+ restaurant listings.
19 Malls
The Faces Behind BestFoodWhere
Meet our passionate team of food enthusiasts, tech innovators, and customer experience experts who work tirelessly to connect you with Singapore’s best dining experiences.
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Alex Tan
Founder & CEO
Former tech consultant and lifelong foodie who turned his passion for Singapore’s diverse food scene into a mission to help others discover hidden culinary gems within shopping malls.
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Mei Lin
Head of Content
Former food blogger with a keen eye for detail and a passion for food photography. Mei ensures our mall restaurant listings are accurate, comprehensive, and visually appealing.
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Raj Kumar
Tech Lead
Full-stack developer with a passion for creating seamless user experiences. Raj is the architect behind our powerful search features and postal code finder for mall restaurants.
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Our Core Values
The principles that guide everything we do at BestFoodWhere and shape our approach to mall dining discovery in Singapore.
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Food Passion
We’re food lovers first and foremost. Our team is passionate about Singapore’s diverse culinary landscape and committed to helping others experience it to the fullest.
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Accuracy & Trust
We obsess over getting the details right. From opening hours to menu highlights, we verify information regularly to ensure our platform is reliable and trustworthy.
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Discovery & Innovation
We’re constantly exploring new ways to help users discover great food. From our postal code search to our mall guides, we innovate to make food discovery effortless.
What Our Users Say
The real stories from food lovers who use BestFoodWhere to discover Singapore’s amazing mall dining scene.
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BestFoodWhere has completely changed how I discover new restaurants in Singapore. The mall directory feature is brilliant – I’ve found amazing places in malls I visit regularly but never knew existed!
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As a restaurant owner in Jewel Changi, I’ve seen a significant increase in customers since listing on BestFoodWhere. Their commitment to accuracy and regular updates means our information is always current.
Michael C.
Restaurant Owner
★★★★★
Looking to the Future
As we continue to grow, our mission remains the same: connecting food lovers with exceptional dining experiences. Here’s what’s next for BestFoodWhere:
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Beyond Mall Dining
We’re expanding our platform to include standalone restaurants, food courts, cafes, and more across Singapore, giving you comprehensive coverage of the entire food scene.
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Enhanced Mobile Experience
Our upcoming mobile app will feature personalized recommendations, offline access to favorite restaurants, and real-time notifications for new openings and deals.
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Regional Expansion
We’re planning to bring the BestFoodWhere experience to more cities across Southeast Asia, starting with Kuala Lumpur, Bangkok, and Jakarta in 2025-2026.
Join Us On This Journey
